Make Diversity and Inclusion Your Competitive Advantage
Take a look at today’s top companies and you can’t help but conclude that diversity and inclusion deliver results.
In our globalized economy, organizations that minimize these values or treat them as mere buzzwords do so at their own risk.
Their more agile and forward-thinking peers are already translating diversity into competitive advantage, leveraging it into new markets, and reaping its quantifiable gains.
So what are these winning enterprises doing?
And how is it working?
Trailblazers takes you into some of the world’s top performing companies for insights on how they are expanding the definition, practice, and bottom-line benefits of diversity.
You’ll meet twelve leading Chief Diversity Officers and discover the real-world strategies they have developed to win talent, optimize internal performance, broaden marketing reach, and more.
With best practices and innovative techniques drawn from path-making companies like IBM, Verizon, Dell, The Coca-Cola Company, American Airlines, Merck, and more, Trailblazers gives you an up-to-date toolset you can use to:
- Leverage diversity and inclusion in a global marketplace
- Reach consumers better and create tighter client relationships
- Retain and develop leadership
- Get executive buy-in
- Create effective action plans that deliver results
- Extend diversity to your brands, markets, and supply chains
- Understand the roles and values of Chief Diversity Officers
- Increase middle management participation and engagement
- Embed diversity and inclusion efforts in existing processes
- Generate, measure, and explain diversity and inclusion ROI
- Ensure accountability and track outcomes
Vision, strategy, and metrics—plus a passion for driving outcomes—yield effective and sustainable diversity and inclusion efforts. Filled with proven methods for implementing and sustaining such endeavors, Trailblazers supplies you and your organization with the tools to fully realize the promise of diversity and the power of inclusion.
Redia Anderson, executive coach and nationally recognized leader in the field of inclusion and diversity, is a former chief diversity officer (Deloitte, Equiva Services—joint venture between Shell/Texaco/Saudi Aramco) and has worked with Fortune 500 corporations, partnerships, and universities. Redia is Managing Partner of Anderson People Strategies, LLC, where she helps organizations align people, performance, and results. Redia has been featured in national publications such as Working Mother and Diversity Inc magazine.
Click for more information about Redia or to contact her directly.
Lenora Billings-Harris is a diversity strategist and international speaker who helps organizations make diversity a competitive advantage. Diversity Woman magazine named her as one of twenty top influential diversity leaders in 2008, and she is a past president of the National Speakers Association. Lenora serves on the adjunct faculties of the business schools of Averett University and the University of North Carolina at Greensboro.
Click for more information about Lenora or to contact her directly.
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|Published by John Wiley & Sons, Inc.|